Retail
With today’s competition becoming cut throat, it is imperative that retailers understand the interests, behavior and mindset of the consumers because they wouldn’t wait for a second to churn if the experience in the app did not live up to their standards. When customers are served with personalized offers based on their activities and next moves, they become loyal and the probability of them staying on the app increases dramatically.
With App42 MA’s Prediction Analysis reduce cost per user by acquiring new customers by targeting prospects that are most likely to respond favorably. Analysis also enables you to track regional markets, buying patterns, expenditure brackets so that effective promotions are planned well in advance to influence purchases and to increase the value of each purchase.
Banking
Consumer expectations are changing rapidly. Mobile has changed banking completely as we know it, customers expect consistent brand and seamless service experience across omni-channels. With App42 MA’s Prediction Analysis find out the why’s, what’s and the how’s of the big data generated by the customers daily on banking apps.
Customers rarely visit physical branch of banks anymore, by implementing a pro-active strategy and Prediction intelligence, optimize mobile banking with effective campaigns to influence the next moves of the customers. Segment your customers based on the level of importance and many other variables, recommend the best option to them, detect fraudulent behavior and anomalies and make the best offer. Planning a good strategy to target customers is the key to success.
Healthcare
Life is precious, so is health, and we all want good medical care. We assume that doctors, physicians and surgeons are smart and there is a good research behind all their brilliant decisions. But that is not always the case. Not only Prediction Analysis can help predict the future, but also expose associations in medicinal and health data that our human brains would never suspect.
App42 MA’s Prediction Analysis works on the data from the past outcomes of individual patients as well as from the latest research published in peer-reviewed journals and databases. For instance, prediction infections from methods of stitching, figuring out the likelihood of diseases and even predicting future illness/wellness.
Travel
Good thing about the travel industry is that it has never fallen short of the data—in fact, airlines, hotels and travel operators and cruise companies have been generating huge amount of data for decades. Thanks to the machine learning capabilities of App42 MA’s Prediction Analysis, organizations can decrease financial turbulence, keep an eye on travel trends and identify intuitive patterns as well as upcoming ones.
Prediction Analysis can help the airlines foster relationships with their partners by allowing them to have access to a holistic view of the information such as bookings, traveler data, ticket price trends, marketing and sales metrics, seasonal demand and the type of inquiries among other things.
Media
It is almost impossible to please everyone, especially for a media outlet that caters to all kinds of domains from all parts of the world. However, by combining web search and using tools that capture customer feedback and interests along with demographics, Prediction Analysis values the sentiment of the consumers and predicts the kind of topics they might be interested in future.
In media, users have the option to subscribe to various channels and to get tailor trends and news. App42 MA’s Prediction Analysis helps in boosting customer lifetime value by predicting the kind of news they would want to read regardless of their segmentation based on their activities, behavior and attributes.
Gaming
According to reliable market reports, a large, video-game manufacturer has the potential to generate around 50 terabytes of data each day. App42 MA’s Prediction Analysis collects gaming data to optimize spends within and across various games. Gaming companies can gain insights into interests, dislikes and relationship of its gamers. The game play and the behavioral attributes can be taken into account to enhance games to drive gamer spend within games.
Prediction Analysis can also help recommend other screens, levels and content based on analysis of player connections and similar interests. Special offers and packages can be created based on game play, browsing and demographics.